The big contract of Cyril Hanouna’s expensive to C8 – Gala

money

Since the hoax homophobic Cyril Hanouna on his show, the chain of Vincent Bolloré is in turmoil. C8 shows a significant loss, despite revenue and audiences on the rise. One of the reasons : the contract’s juicy Cyril Hanouna, the host of the program phare of the chain : Key not at my post.

Cyril Hanouna is he trying to do, lose money to C8 ? At first glance, the chain is doing well : sales were up 11% in 2016 to reach 151 million euros. The audiences and the advertising revenues increased, but costs also. Purchases of programs have jumped by 30% last year and the losses have reached 50 million euros, the equivalent of the contract staggering of Cyril Hanouna.

According to Bfmtvbusiness, the increase in the cost of the grid comes in part from emissions ordered to Cyril Hanouna. In 2016, 50 million euros have been paid to his production company, H2O, so that‘eby the end of 2015, the contract amounted to “only” 19 million euros. The transaction was negotiated by Vincent Bolloré, chairman of the Canal + group that belongs to C8. Not touch my position would represent 40% to 50% of the advertising revenues of the chain , but other emissions be adopted without a hearing as Touch not my sport, Behind the post, the chicken or the egg, did not bring the hearing is expected to the string.

It is a fact in half-shade : C8 managed to rise to the forefront of DTT channels, but accuse them of the very significant losses since its inception : € 420 million, the largest loss of the TNT. Cyril Hanouna is expensive to C8. In addition to being the animator best paid of the PAF, it adds to the bill the fine to 3 million euros following the hoax telephone entrapping homosexual people. Yet, despite the rumors, the 1st talkshow will be back next year on C8.

Cyril Hanouna

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